Apple, product the Macintosh have completed 30 successful years in the consumer electronic industry. It was January 24, 1984 "insanely great" product was launched and the Tv commercial for the Macintosh was awesome and people still talk about that.
"It is now 1984. It appears IBM wants it all. Apple is perceived to be the only hope to offer IBM a run for its money. Dealers initially welcoming IBM with open arms now fear an IBM dominated and controlled future. They are increasingly turning back to Apple as the only force that can ensure their future freedom. IBM wants it all and is aiming its guns on its last obstacle to industry control: Apple. Will Big Blue dominate the entire computer industry? The entire information age? Was George Orwell right about 1984?"
In December, 1983, Apple Computers ran its' famous "1984" Macintosh television commercial, on a small unknown station solely to make the commercial eligible for awards during 1984. The commercial cost 1.5 million and only ran once in 1983, but news and talk shows everywhere replayed it, making TV history. The next month, Apple Computer ran the same ad during the NFL Super Bowl, and millions of viewers saw their first glimpse of the Macintosh computer. The commercial was directed by Ridley Scott, and the Orwellian scene depicted the IBM world being destroyed by a new machine, the "Macintosh".
After the launch it have revolutionised the entire computer industry.
"Hello, I am Macintosh. Never trust a computer you cannot lift... I'm glad to be out of that bag" - said Macintosh when Steve Jobs took him out of the box and introduced him to the world
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